Grow with a forward
thinking SEO Agency.

From Google to AI - we are focussed on Optimising everywhere.

1% For The Planet Certified B Corporation Shopify Plus Partners
Be Found Everywhere - Google. AI. Beyond

Learn about our
AI & SEO
philosophy

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Setting the benchmark for SEO agencies

At Optimising, we focus on being the best at one thing - SEO.

We are a team of highly experienced and innovative thinkers who solve difficult SEO problems.

Whether you are an emerging business looking to level up, or a household name looking to solidify your organic position, Optimising can drive significant impact.

At Optimising, we play to win and our game is SEO. 

We help these amazing brands accelerate their growth online.

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Our Happy Clients

From national retailers and service networks to ambitious local brands, we work with teams who care about doing things the right way. 

For some, that means building a search presence from the ground up. For others, it means fixing legacy issues, lifting conversion rates, or improving how they show up in AI search experiences. 

Whatever the brief, we focus on sustainable performance that your teams can both get behind.

Case Study Tile Ingenia

Ingenia Holidays

Case Study Tile Dentist

Dental Clinic SEO

Case Study TGG

The Good Guys

Case Study Nandos

Nando's

Case Study Adidas

adidas

Case Study Cakes

Cake Decorating Central

Case Study Bali Body

Bali Body

Case Study MWAV

Man with a Van

Case Study Jims

The Jim’s Group

Case Study Henne

Henne

Case Study Dentons

Dentons Pillows

Case Study Cycles Galleria

Cycles Galleria

Purpose driven team

We value purpose over profit and take action.

Our values and beliefs have always set the tone and approach to our business. It's not just enough to grow as a company and produce profits, we have a global responsibility to make our economy more inclusive and sustainable. As both a B Corp and a member of 1% for the Planet, we have further cemented this purpose within our organisation.

However, our work isn't done quite yet. For Optimising, this is simple the start of our journey towards building a better business and world!

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B Corporation Certified 1% For The Planet
Ceres
OzHarvest
Sea Shepherd
Yarra Riverkeeper
Mobilise
Climate Council
Seed
WWF
Fair Wood
B Lab
Wires
Eastern Barred Bandicoot

We're working with the Odonata Foundation to Save the Eastern Barred Bandicoot

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Meet the Optimising team

We're real people! Meet
the Optimising team!

Optimising is no ordinary SEO agency. We've brought together the best people in our industry to deliver best in class solutions.

Our team is made up of skilled individuals who consistently deliver leading solutions. A team of brilliant minds who aim to transform the business of our clients through clever, outside of the box solutions.

We are a highly experienced, dynamic group of professionals specialising in creating game changing SEO campaigns.

Meet us

Read our Blog Posts

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AI Traffic in Australia: What the Data Actually Says

Find out exactly how AI search is now influencing how Australians find brands. The effect is small but growing fast - real data!

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Levelling up as a Certified B Corporation

We're excited to share that Optimising is officially a re-Certified B Corporation!

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Celebrating Web Excellence at the 2025 Australian Web Awards

The Optimising team joined the 2025 Australian Web Awards in Melbourne as proud SEO category sponsors, celebrating standout digital work and industry progress.

Optimising Events

We love events

Optimising are very involved in many industry events in our effort to foster growth, education, and opportunities.

Shopify Plus Partner Meetups, SEO Events, and B Local (B Corp) mixers are just a few we have coming up.

See Upcoming

Partner with
the real deal

Chat with us today and we'll get you the results you deserve.

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